All posts by Vanessa

Crucial Marketing Strategy: Understanding the Hispanic Market

By | November 11, 2014

Hispanics in Arizona are spending about $46 billion in Arizona and growing faster than any other demographic. Why should businesses be keeping this fact in mind as they make their 2015 business budget? Lisa Urias laid it all out in an article for the Phoenix Business Journal (see picture, above).

St. Joseph’s Hospital Featured in La Voz

By | July 30, 2014

Our client St. Joseph’s Hospital and Medical Center was featured in an article on organ donation by La Voz this week! Did you know that in Arizona, 2,469 people are waiting for an organ transplant and of those, 2,020 are waiting for a kidney transplant? Among the Hispanic population of our state, rising levels of...